Thursday, August 16, 2007

Staple Design


The Staple clothing collection was started in 1997. Jeff Ng started it (by accident) at the Parsons School of Design on the 4th floor Silkscreen Lab. Shirts were prohibited from printing on, but that didn't stop Jeff. Night after night, he snuck in with his friend and a pillowcase full of blank tees. It started with a 12 piece t-shirt order. 12 became 24. 24 became 36. It just kept snowballing. That same snowball exist today. And the independent spirit behind the brand remains the same today.

Sole What? just added ourselves to the snowball n will be available at our upcoming store.