Be True @ Sole What

The Be True campaign have just begun in Malaysia exclusively at Sole What? from 15th February till 29th February and here's a little pictorial on what actually happened behind the scenes...

Much preparation needed and that means burning the midnite oil..

Much love and effort have been put into the campaign in making sure it will be a hit!

2 nites of working till the wee hours taking a toll on Nelson :)

Projector installation

Sound system installation

Lighting installation

Sound and light check at 2.30am.........Fun!!

Fresh and ready crew at the day of the event!!

Edwin n Dave muckin' around striking Street Fighter poses before the event!

Mr & Mrs White going thru the store before the event...

Dave posin' cheerfully like a tit for the camera :P

The guests havin' a great time designing their own dunks

The posse from Singapore....wooot!

Pick me! Pick me! Haha cheers Stephanie (Compass Comm)

The guys that pulls the strings from behind. Thanks for making all of this happen

The mob. No stupid lines, just a great bunch of people havin' fun

The highlight of the nite....live install by Dave White

It's been a great event for all of us. Props to those that came out and made it!!!

Cheers to those who did their part for charity by purchasing the special Nike x Dave White x Sole What tees. The kicks were great and for those who copped a pair....rock 'em with pride yeah!!!

SOLE WHAT? updates

The Vintage Dunk Hi collection is here and looking at the colors there's one for each day of the week. For the ones sitting on the fence, fret not, there's bound to be a color that suits your fancy.




Here's something special for those that make it out of their way to show up on the day:

A special issue of prints by Dave White will be given out FREE to those that come at 7pm. It's limited and oh yeah, it's first come first serve alrite...

Nike x Dave White x Sole What?

Be at Sole What? on the 15th February at 7pm and find out what surprises will come for a "good cause".

Dave White @ Sole What?

While the rest of Malaysia are having some time off n celebrating the festivities with their families. The Sole What? crew were at work making sure the store is open and fellow peeps can drop by for some retail therapy. Nonetheless, it's not really work coz the crew is like an extended family anyway; we have our fair share of fun at work and today was special coz we had a very special guest drop by n chill with us!!

A great Chinese New Year from all of us!!

Gong Xi Fa Cai

Wishing all of you a healthy and prosperous Chinese New Year!

Nike - Be True @ Sole What?

The BE TRUE campaign is finally making it's debut in Malaysia. Nike Malaysia has chosen to take-over Sole What? from the 15th February 2008 and making it the focal point in launching this monumental event in Kuala Lumpur. The event will see the appearance of Dave White where he will commission a total of 7 paintings live!!

The Special Vintage Dunk Highs will be launched at the same day at 7pm...

Dave White will be on hand to meet & greet all of you and autograph the kicks!!!

Make sure you put the date on your calender coz this is the closest you will ever be getting to Dave who's graciously making his debut appearance in Kuala Lumpur!!

ifeel magazine

Special photo spread in ifeel magazine which also happen to feature apparel and special kicks which are available at Sole what?

Thanks for the special pictorial and the support!!

Vans Vault

Vans Classic Slip-On LX

This pack features fabric designed and produced by the New York based Fabric manufacturers, Maharam. The company have produced fabrics for the legendary Eames designed chairs back in the 50's and 60's and also for Paul Smith. This fabric is a fine weave of black, brown and grey fitted out with leather to hold the shoe together.

In-store now!