The latest from Lacoste are now available in-store.
Monday, November 17, 2008
Saturday, November 15, 2008
Lightning Bolt

“He was joking on the starting blocks.
He reacted last to the gun.
He ran against the wind.
He didn’t tie his PUMAs.
He jogged over the finish line.
He broke the world record.
And then he danced.
And reminded us that
He reacted last to the gun.
He ran against the wind.
He didn’t tie his PUMAs.
He jogged over the finish line.
He broke the world record.
And then he danced.
And reminded us that
Being the best should be fun.”
What a simple and great ad and especially the part about being the BEST should be fun. He outshone an otherwise dull and uninteresting track and field event. Heck, he was even given a hard time by the media for "extended" celebration after winning at the Beijing Olympics. But seriously....untied shoes, 28mph and eliminated the world record! Front that.
Ed.
Thursday, November 13, 2008
Rubik's Mirror
Tuesday, November 11, 2008
AJ1 Retro Hi PREMIER
This has got to be the coolest drop at Nike Sportswear at the moment. The AJ1 looks super fly in red leather combo with military colorway satin finishing for the swoosh and inner lining. It looks superb and don't take our word for it, just head to Nike Sportswear @ Mid Valley & 1 Utama and check it out yerselves!!!
Ed.
Monday, November 3, 2008
K-Swiss x atmos Si-18 Rannell
K-Swiss have partnered with Japan’s premier sneaker retailer Atmos, to create this triple header project. Launched with an event in Harajuku on the 27th of September, the shoes comprise a curious selection of models and styles, all decorated with the deft touch of the Atmos crew, led by store owner Hommyo Hidefumi.
It's now our turn and Sole What is proud to announce that we will be launching our favourite pair of the pack; the Si-18 Rannell.
Launch date: Saturday (8th November 2008)
Launch time: 12.00 Noon
This pair is not easy to come by so make sure you turn up for a chance to cop a pair.
Saturday, November 1, 2008
Kanye West glowin' in Singapore
Singapore hosted the Kanye West "Glow in the dark" concert recently. I was invited by my friends down south to attend the concert right at the front. It was a much better show than the one he had in KL a year ago. The turnout was good and most importantly we were in great company thus making a difference. Many familiar faces were in attendance and you guys know who you are.
Cheers again to Anthony, Kevin, Wilfred and Nigel. It was great catching up again.
Ed.
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