Reebok is back

We've got so many requests from Reebok fans on what's coming and they all want some pumps!!!

Well, they wait is now over as we have received some Omni Lites and also a Pump Fury.

Go get them @ Sole What now!

Reebok Insta Pump Fury

The Chinese New Year is just around the block. The first brand to embrace the Year of The Tiger is REEBOK. This Exclusive Insta Pump Fury is now available only at Sole What : Main Store.

Affili Art Collection with John Maeda

The 10th of September 2009 marks the special media event for the launch of the Affili Art Collection between Reebok and John Maeda. The 2 special pairs for him and her were put on preview to all invited media partners.

John Maeda is world-renowned for his uncanny ability to bridge the jumbled world of art with the logical environment of mathematics. The artist, graphic designer, computer scientists, mathematician, and currently a professor at prestigious MIT Media Lab. Maeda continues to push the boundaries of both art and technology, creating works never thought possible from either realms.

So it was natural for Reebok to approach the celebrated pioneer for a very special collaboration.












Thank you Reebok for organizing the special reception and all media partners for making it.

The pairs for him and her are now available @ Sole What : Main Store.

REEBOK x ROLLAND BERRY Omni Lite

The 2nd pair in the special collaboration between Reebok x Rolland Berry is now available Exclusively at Sole What : Main Store. Go Go Go!!!

REEBOK x ROLLAND BERRY Pump GraphLite

This Reebok x Rolland Berry collaboration is very special indeed. It's now available @ Sole What in very limited quantity. Grab 'em while it's hot!!!

Recap...

The Exo-Fit wall

Spring '09 samples

More Spring '09 collection

Classic

The fuel

Guests signing in

A list of who's who in the media & digital world

The Reebok girlies - haha, great work!

Mr Choobs of Streething with his bodyguard in the back

Ms "Wonder Woman" Irene, Marketing whiz (Reebok Malaysia)

Catcha Corp (Great to have ya as usual)

Josh with his posse of bloggers!

It was a warm & cozy affair where media partners and selected bloggers were treated to a formal re-introduction to the REEBOK lifestyle collection in Malaysia. Sole What is proud to be selected as THE Exclusive partner for their limited edition drops. Kudos to the Reebok Malaysia team for their hardwork, dedication and commitment in making the REEBOK brand name a relevant one again.

Thanks to all that turned up as a show of support.

Cheers.

A Closer Look

Here's a closer look at the Reebok EX-O Fit Hi Strap SG pack.

See you all the launch soon.

Reebok EX-O Fit Hi Strap Sg

We will be officially launching the Reebok EX-O Fit Hi Strap Sg Pack in-store. This momentous event will also mark the start of many limited edition sneakers from Reebok which will be hitting Sole What in the future.

Do come & check out the event as many Reebok samples will also be put on show.

Date: Wednesday, 4th February 2009
Time: 5.00pm